PParadigmDirect
Case study · News & politics → Investing

Newsmax × Paradigm Direct

Turn Newsmax's audience into America's biggest investor community.

Newsmax viewers worry about inflation, the dollar, government spending and their retirement. Paradigm Direct launches a co-branded investment education business — free money e-letters, paid research newsletters and premium advisory services — built around the stories Newsmax already covers.

Audience: Conservative investors 50+, retirees and savers worried about inflation and the economy

Cable news studio set with market charts
Newsmax logo
Illustrative studio image

+1.8M

New investor e-letter subscribers / yr

95K

Paid research subscribers

$22M

Year-1 revenue share to Newsmax

Projected

4 opportunities we can deliver for Newsmax

01

Direct Response

“Newsmax Money” free e-letter

A daily investing e-letter that turns economy headlines into simple, actionable money ideas.

02

Subscriptions

Paid research newsletters

Front-end $49/yr newsletters on income, gold, energy and dividend stocks, upselling to premium services.

03

AI Personalization

AI portfolio briefing

Ties each news story to the reader's watchlist: 'what this means for your money'.

04

Commerce

TV-to-video sales letters

Expert segments on Newsmax TV drive viewers to webinars and investor video presentations.

See it working

Click through each demo — built for Newsmax's audience.

Direct response

Get the free Newsmax Money e-letter

Pick what matters to you. One smart investing idea every market day.

Lead quiz

What kind of investor are you?

Question 1 of 4

What worries you most about your money?

Research paywall

Newsmax Money Insider free report meter

3 of 3 free articles left

AI personalization

AI 'what it means for your money' briefing

Hi! I'm Newsmax Money Briefing. Ask me anything.

Subscriptions

Plans & checkout

Commerce

Partner offers

Webinar

Inflation Shield webinar

Live event with a senior analyst, promoted on Newsmax TV.

Earns $45 avg. revenue / attendee

Front-end

Gold & silver investor report

$49 newsletter offer via video sales letter.

Earns 50% revenue share

Back-end

Premium trading alerts

High-ticket service for engaged subscribers.

Earns $2,000+ per sale

Live AI agent

Talk to the Newsmax investing agent

A real AI agent, tuned for Newsmax's audience. Ask it anything.

MD

Money Desk

Newsmax Money · headline-to-wallet analyst

Live AI
MD

Money Desk

I turn today's headlines into what they mean for your savings, retirement and investments.

Education only, not financial advice.

Questions Newsmax may ask

Launch a 90-day pilot with Newsmax

Weeks 1–6: build funnels and offers. Weeks 7–12: test, scale and report results.

Book the pilot call